Posts Tagged Edition
In Search of Stupidity: Over Twenty Years of High Tech Marketing Disasters, Second Edition
Product Description
In Search of Stupidity: Over Twenty Years of High-Tech Marketing Disasters, Second Edition is National Lampoon meets Peter Drucker. It’s a funny and well-written business book that takes a look at some of the most influential marketing and business philosophies of the last twenty years. Through the dark glass of hindsight, it provides an educational and entertaining look at why these philosophies didn’t work for many of the country’s largest and best-known high-tech… More >>
In Search of Stupidity: Over Twenty Years of High Tech Marketing Disasters, Second Edition
Tags: business book, business philosophies, dark glass, Disasters, Edition, High, high tech marketing, hindsight, Marketing, national lampoon, Over, peter drucker, Search, Second, Stupidity, Tech, Twenty, twenty years, YearsRelated posts
Strategic Marketing Management, 5th Edition
Product Description
Strategic Marketing Management (5th edition) offers a comprehensive framework for strategic planning and outlines a structured approach to identifying, understanding, and solving marketing problems. For business students, the theory advanced in this book is an essential tool for understanding the logic and the key aspects of the marketing process. For managers and consultants, this book presents a conceptual framework that will help develop an overarching strategy f… More >>
Strategic Marketing Management, 5th Edition
Tags: business students, conceptual framework, Edition, logic, Management, Marketing, marketing process, Strategic, strategic marketing management, strategic planningRelated posts
The eBayers Guide To The Galaxy Color Edition For Ebay Business Advertising & Online Marketing: The Must Have Ebay Marketing & Advertising Book For Buyers & Sellers
Product Description
This eBay guide was written to give you the basics needed to be a successful Buyer or Seller on eBay. EBay can be a great alternative Web Marketing, Computer & Internet Advertising, or Online Promotion tool. So no matter what Industry or Profession you’re in, eBay can be a great asset to small businesses or inspired entrepreneurs everywhere. Online auctions can improve entrepreneurship which in turn will improve the business culture of companies big & small…. More >>
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